Case Study \u2013 L\u00ednea Dental<\/title>\n <script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\" \/>\n <link\n href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;700;900&display=swap\"\n rel=\"stylesheet\"\n \/>\n <style>\n html {\n scroll-behavior: smooth;\n }\n body {\n font-family: 'Inter', sans-serif;\n }\n <\/style>\n <\/head>\n <body class=\"bg-white text-gray-900 leading-relaxed\">\n <header class=\"relative flex items-center justify-center h-[600px] w-full overflow-hidden bg-gray-900\">\n <div class=\"relative z-10 max-w-5xl mx-auto text-center px-4\">\n <h1 class=\"text-4xl md:text-6xl font-extrabold text-white mb-6 drop-shadow-lg\">\n I achieved <span class=\"text-primary-400\">1355%<\/span> ROAS with just \u20ac150 in Meta Ads\n <\/h1>\n <p class=\"text-lg md:text-2xl text-white font-medium mb-8\">\n Case Study: L\u00ednea Dental\n <\/p>\n <a href=\"#cta\" class=\"inline-block bg-primary-500 hover:bg-primary-600 transition-colors text-white font-semibold px-8 py-4 rounded-xl shadow-lg\">\n I want results like this\n <\/a>\n <div class=\"mt-6\">\n <img decoding=\"async\" src=\"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Linea-Dental.png\" alt=\"L\u00ednea Dental logo\" class=\"mx-auto h-10 opacity-80\">\n <\/div>\n <\/div>\n <\/header>\n\n <section class=\"max-w-6xl mx-auto px-4 py-16 grid grid-cols-1 md:grid-cols-4 gap-6\">\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">1355%<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Total ROAS<\/p>\n <\/div>\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">\u20ac8,076<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Revenue generated<\/p>\n <\/div>\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">\u20ac148.99<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Ad spend<\/p>\n <\/div>\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">57.14%<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Lead-to-sale conversion rate<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-primary-600 text-white py-16 px-4\" id=\"company\">\n <div class=\"max-w-5xl mx-auto\">\n <h2 class=\"text-3xl font-extrabold mb-4\">THE COMPANY<\/h2>\n <p class=\"text-lg mb-6\"><strong>L\u00ednea Dental<\/strong> is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention.<\/p>\n <p class=\"text-lg\">With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week.<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-white py-16 px-4\" id=\"challenge\">\n <div class=\"max-w-5xl mx-auto\">\n <h2 class=\"text-3xl font-extrabold mb-4\">THE CHALLENGE<\/h2>\n <p class=\"text-lg text-gray-700 mb-6\">Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget.<\/p>\n <p class=\"text-lg text-gray-700\">There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch.<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-gray-50 py-16 px-4\" id=\"solution\">\n <div class=\"max-w-5xl mx-auto\">\n <h2 class=\"text-3xl font-extrabold mb-4\">THE SOLUTION<\/h2>\n <p class=\"text-lg text-gray-700 mb-6\">I designed and executed a cold and warm traffic strategy using Facebook Ads, including:<\/p>\n <ul class=\"list-disc list-inside space-y-3 text-gray-700 mb-8\">\n <li>Three cold traffic audiences based on demographics and interests.<\/li>\n <li>One warm traffic retargeting audience (visitors and lookalikes).<\/li>\n <li>Tracking Pixel setup and campaign conversion objective.<\/li>\n <li>Funnel design: landing page with irresistible offer and quick-action bonus.<\/li>\n <\/ul>\n <p class=\"text-lg text-gray-700\">With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend.<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-white py-24 px-6\">\n <div class=\"max-w-6xl mx-auto grid md:grid-cols-2 gap-12\">\n\n <div class=\"bg-white shadow-lg border-l-4 border-blue-600 rounded-2xl p-8\">\n <h2 class=\"text-2xl font-bold text-gray-900 mb-6\">\n <span class=\"text-blue-600\">\u258c<\/span> My Strategy\n <\/h2>\n <ul class=\"space-y-4 text-gray-700 text-base leading-relaxed\">\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I created Facebook campaigns from scratch.<\/span>\n <\/li>\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I tested multiple cold audiences and interests.<\/span>\n <\/li>\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I used retargeting and lookalike audiences for warm traffic.<\/span>\n <\/li>\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I tracked all leads and matched them to real bookings and revenue.<\/span>\n <\/li>\n <\/ul>\n <\/div>\n\n <div class=\"bg-white shadow-lg border-l-4 border-blue-600 rounded-2xl p-8\">\n <h2 class=\"text-2xl font-bold text-gray-900 mb-6\">\n <span class=\"text-blue-600\">\u258c<\/span> 4-step funnel I used\n <\/h2>\n <ol class=\"space-y-4 text-gray-700 text-base leading-relaxed list-decimal list-inside\">\n <li><strong>Attracted cold traffic<\/strong> with offers.<\/li>\n <li><strong>Drove visits<\/strong> to landing pages with a bonus.<\/li>\n <li><strong>Retargeted visitors<\/strong> with message campaigns.<\/li>\n <li><strong>Closed sales<\/strong> and analyzed real ROAS.<\/li>\n <\/ol>\n <\/div>\n\n <\/div>\n <\/section>\n\n <section class=\"bg-white py-16 px-4\" id=\"resultados\">\n <div class=\"max-w-6xl mx-auto\">\n <h2 class=\"text-3xl font-bold mb-8 text-center\">Campaign Results<\/h2>\n <div class=\"overflow-x-auto\">\n <table class=\"w-full text-left border-collapse\">\n <thead>\n <tr class=\"bg-gray-100\">\n <th class=\"px-6 py-4 font-medium\">Campaign<\/th>\n <th class=\"px-6 py-4 font-medium\">Ad Spend<\/th>\n <th class=\"px-6 py-4 font-medium\">Revenue<\/th>\n <th class=\"px-6 py-4 font-medium\">Leads<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr class=\"border-b\">\n <td class=\"px-6 py-4\">Cold Traffic<\/td>\n <td class=\"px-6 py-4\">\u20ac137.97<\/td>\n <td class=\"px-6 py-4\">\u2013<\/td>\n <td class=\"px-6 py-4\">6<\/td>\n <\/tr>\n <tr class=\"border-b\">\n <td class=\"px-6 py-4\">Retargeting<\/td>\n <td class=\"px-6 py-4\">\u20ac11.02<\/td>\n <td class=\"px-6 py-4\">\u20ac8,076<\/td>\n <td class=\"px-6 py-4\">3 sales<\/td>\n <\/tr>\n <tr>\n <td class=\"px-6 py-4 font-semibold\">Total<\/td>\n <td class=\"px-6 py-4 font-semibold\">\u20ac148.99<\/td>\n <td class=\"px-6 py-4 font-semibold\">\u20ac8,076<\/td>\n <td class=\"px-6 py-4 font-semibold\">6 leads \/ 3 sales<\/td>\n <\/tr>\n <\/tbody>\n <\/table>\n <\/div>\n <\/div>\n <\/section>\n\n <section class=\"relative bg-primary-600 text-white py-20 px-4\" id=\"cta\">\n <div class=\"max-w-4xl mx-auto text-center\">\n <h2 class=\"text-4xl font-extrabold mb-6\">Want similar results?<\/h2>\n <p class=\"text-lg mb-10\">\n Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business.\n <\/p>\n <a href=\"https:\/\/miguelseo.com\/en\/contact\/\" class=\"inline-block bg-white text-primary-600 font-semibold px-10 py-4 rounded-full shadow-lg transition-transform hover:scale-105\">Book a Call<\/a>\n <\/div>\n <\/section>\n\n <script>\n tailwind.config = {\n theme: {\n extend: {\n colors: {\n primary: {\n 400: '#3790ff',\n 500: '#1e6fff',\n 600: '#0057e2'\n }\n }\n }\n }\n };\n <\/script>\n <\/body>\n<\/html>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Case Study \u2013 L\u00ednea Dental I achieved 1355% ROAS with just \u20ac150 in Meta Ads Case Study: L\u00ednea Dental I want results like this 1355% Total ROAS \u20ac8,076 Revenue generated \u20ac148.99 Ad spend 57.14% Lead-to-sale conversion rate THE COMPANY L\u00ednea Dental is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention. With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week. THE CHALLENGE Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget. There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch. THE SOLUTION I designed and executed a cold and warm traffic strategy using Facebook Ads, including: Three cold traffic audiences based on demographics and interests. One warm traffic retargeting audience (visitors and lookalikes). Tracking Pixel setup and campaign conversion objective. Funnel design: landing page with irresistible offer and quick-action bonus. With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend. \u258c My Strategy \u25cf I created Facebook campaigns from scratch. \u25cf I tested multiple cold audiences and interests. \u25cf I used retargeting and lookalike audiences for warm traffic. \u25cf I tracked all leads and matched them to real bookings and revenue. \u258c 4-step funnel I used Attracted cold traffic with offers. Drove visits to landing pages with a bonus. Retargeted visitors with message campaigns. Closed sales and analyzed real ROAS. Campaign Results Campaign Ad Spend Revenue Leads Cold Traffic \u20ac137.97 \u2013 6 Retargeting \u20ac11.02 \u20ac8,076 3 sales Total \u20ac148.99 \u20ac8,076 6 leads \/ 3 sales Want similar results? Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business. Book a Call<\/p>\n","protected":false},"author":1,"featured_media":689,"parent":614,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-684","page","type-page","status-publish","has-post-thumbnail"],"yoast_head":"\n<title>\u25b7 Linea Dental Success Story - MiguelSEO<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7 Linea Dental Success Story - MiguelSEO\" \/>\n<meta property=\"og:description\" content=\"Case Study \u2013 L\u00ednea Dental I achieved 1355% ROAS with just \u20ac150 in Meta Ads Case Study: L\u00ednea Dental I want results like this 1355% Total ROAS \u20ac8,076 Revenue generated \u20ac148.99 Ad spend 57.14% Lead-to-sale conversion rate THE COMPANY L\u00ednea Dental is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention. With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week. THE CHALLENGE Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget. There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch. THE SOLUTION I designed and executed a cold and warm traffic strategy using Facebook Ads, including: Three cold traffic audiences based on demographics and interests. One warm traffic retargeting audience (visitors and lookalikes). Tracking Pixel setup and campaign conversion objective. Funnel design: landing page with irresistible offer and quick-action bonus. With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend. \u258c My Strategy \u25cf I created Facebook campaigns from scratch. \u25cf I tested multiple cold audiences and interests. \u25cf I used retargeting and lookalike audiences for warm traffic. \u25cf I tracked all leads and matched them to real bookings and revenue. \u258c 4-step funnel I used Attracted cold traffic with offers. Drove visits to landing pages with a bonus. Retargeted visitors with message campaigns. Closed sales and analyzed real ROAS. Campaign Results Campaign Ad Spend Revenue Leads Cold Traffic \u20ac137.97 \u2013 6 Retargeting \u20ac11.02 \u20ac8,076 3 sales Total \u20ac148.99 \u20ac8,076 6 leads \/ 3 sales Want similar results? Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business. 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Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention. With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week. THE CHALLENGE Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget. There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch. THE SOLUTION I designed and executed a cold and warm traffic strategy using Facebook Ads, including: Three cold traffic audiences based on demographics and interests. One warm traffic retargeting audience (visitors and lookalikes). Tracking Pixel setup and campaign conversion objective. Funnel design: landing page with irresistible offer and quick-action bonus. With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend. \u258c My Strategy \u25cf I created Facebook campaigns from scratch. \u25cf I tested multiple cold audiences and interests. \u25cf I used retargeting and lookalike audiences for warm traffic. \u25cf I tracked all leads and matched them to real bookings and revenue. \u258c 4-step funnel I used Attracted cold traffic with offers. Drove visits to landing pages with a bonus. Retargeted visitors with message campaigns. Closed sales and analyzed real ROAS. Campaign Results Campaign Ad Spend Revenue Leads Cold Traffic \u20ac137.97 \u2013 6 Retargeting \u20ac11.02 \u20ac8,076 3 sales Total \u20ac148.99 \u20ac8,076 6 leads \/ 3 sales Want similar results? Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business. Book a Call","og_url":"https:\/\/miguelseo.com\/en\/case-studies\/case-study-linea-dental\/","og_site_name":"MiguelSEO","article_modified_time":"2025-06-28T08:06:43+00:00","og_image":[{"width":906,"height":796,"url":"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Success-story-Linea-Dental.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/","url":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/","name":"\u25b7 Linea Dental Success Story - MiguelSEO","isPartOf":{"@id":"https:\/\/miguelseo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/#primaryimage"},"image":{"@id":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/#primaryimage"},"thumbnailUrl":"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Success-story-Linea-Dental.png","datePublished":"2025-06-28T08:04:02+00:00","dateModified":"2025-06-28T08:06:43+00:00","breadcrumb":{"@id":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/#breadcrumb"},"inLanguage":"en","potentialAction":[{"@type":"ReadAction","target":["https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/"]}]},{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/#primaryimage","url":"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Success-story-Linea-Dental.png","contentUrl":"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Success-story-Linea-Dental.png","width":906,"height":796},{"@type":"BreadcrumbList","@id":"https:\/\/miguelseo.com\/case-studies\/case-study-linea-dental\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/miguelseo.com\/"},{"@type":"ListItem","position":2,"name":"Case Studies","item":"https:\/\/miguelseo.com\/case-studies\/"},{"@type":"ListItem","position":3,"name":"L\u00ednea Dental"}]},{"@type":"WebSite","@id":"https:\/\/miguelseo.com\/#website","url":"https:\/\/miguelseo.com\/","name":"MiguelSEO","description":"","publisher":{"@id":"https:\/\/miguelseo.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/miguelseo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en"},{"@type":"Organization","@id":"https:\/\/miguelseo.com\/#organization","name":"MiguelSEO","url":"https:\/\/miguelseo.com\/","logo":{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/miguelseo.com\/#\/schema\/logo\/image\/","url":"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/05\/Logo-Miguel-SEO-e1748006875511.jpeg","contentUrl":"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/05\/Logo-Miguel-SEO-e1748006875511.jpeg","width":1010,"height":240,"caption":"MiguelSEO"},"image":{"@id":"https:\/\/miguelseo.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/pages\/684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/comments?post=684"}],"version-history":[{"count":10,"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/pages\/684\/revisions"}],"predecessor-version":[{"id":697,"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/pages\/684\/revisions\/697"}],"up":[{"embeddable":true,"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/pages\/614"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/media\/689"}],"wp:attachment":[{"href":"https:\/\/miguelseo.com\/en\/wp-json\/wp\/v2\/media?parent=684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

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\n\t\t\t\t\t\n\n \n \n \n Case Study \u2013 L\u00ednea Dental<\/title>\n <script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\" \/>\n <link\n href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;700;900&display=swap\"\n rel=\"stylesheet\"\n \/>\n <style>\n html {\n scroll-behavior: smooth;\n }\n body {\n font-family: 'Inter', sans-serif;\n }\n <\/style>\n <\/head>\n <body class=\"bg-white text-gray-900 leading-relaxed\">\n <header class=\"relative flex items-center justify-center h-[600px] w-full overflow-hidden bg-gray-900\">\n <div class=\"relative z-10 max-w-5xl mx-auto text-center px-4\">\n <h1 class=\"text-4xl md:text-6xl font-extrabold text-white mb-6 drop-shadow-lg\">\n I achieved <span class=\"text-primary-400\">1355%<\/span> ROAS with just \u20ac150 in Meta Ads\n <\/h1>\n <p class=\"text-lg md:text-2xl text-white font-medium mb-8\">\n Case Study: L\u00ednea Dental\n <\/p>\n <a href=\"#cta\" class=\"inline-block bg-primary-500 hover:bg-primary-600 transition-colors text-white font-semibold px-8 py-4 rounded-xl shadow-lg\">\n I want results like this\n <\/a>\n <div class=\"mt-6\">\n <img decoding=\"async\" src=\"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Linea-Dental.png\" alt=\"L\u00ednea Dental logo\" class=\"mx-auto h-10 opacity-80\">\n <\/div>\n <\/div>\n <\/header>\n\n <section class=\"max-w-6xl mx-auto px-4 py-16 grid grid-cols-1 md:grid-cols-4 gap-6\">\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">1355%<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Total ROAS<\/p>\n <\/div>\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">\u20ac8,076<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Revenue generated<\/p>\n <\/div>\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">\u20ac148.99<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Ad spend<\/p>\n <\/div>\n <div class=\"bg-gray-100 p-8 rounded-2xl shadow text-center\">\n <h3 class=\"text-3xl font-extrabold\">57.14%<\/h3>\n <p class=\"text-sm text-gray-600 mt-1\">Lead-to-sale conversion rate<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-primary-600 text-white py-16 px-4\" id=\"company\">\n <div class=\"max-w-5xl mx-auto\">\n <h2 class=\"text-3xl font-extrabold mb-4\">THE COMPANY<\/h2>\n <p class=\"text-lg mb-6\"><strong>L\u00ednea Dental<\/strong> is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention.<\/p>\n <p class=\"text-lg\">With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week.<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-white py-16 px-4\" id=\"challenge\">\n <div class=\"max-w-5xl mx-auto\">\n <h2 class=\"text-3xl font-extrabold mb-4\">THE CHALLENGE<\/h2>\n <p class=\"text-lg text-gray-700 mb-6\">Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget.<\/p>\n <p class=\"text-lg text-gray-700\">There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch.<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-gray-50 py-16 px-4\" id=\"solution\">\n <div class=\"max-w-5xl mx-auto\">\n <h2 class=\"text-3xl font-extrabold mb-4\">THE SOLUTION<\/h2>\n <p class=\"text-lg text-gray-700 mb-6\">I designed and executed a cold and warm traffic strategy using Facebook Ads, including:<\/p>\n <ul class=\"list-disc list-inside space-y-3 text-gray-700 mb-8\">\n <li>Three cold traffic audiences based on demographics and interests.<\/li>\n <li>One warm traffic retargeting audience (visitors and lookalikes).<\/li>\n <li>Tracking Pixel setup and campaign conversion objective.<\/li>\n <li>Funnel design: landing page with irresistible offer and quick-action bonus.<\/li>\n <\/ul>\n <p class=\"text-lg text-gray-700\">With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend.<\/p>\n <\/div>\n <\/section>\n\n <section class=\"bg-white py-24 px-6\">\n <div class=\"max-w-6xl mx-auto grid md:grid-cols-2 gap-12\">\n\n <div class=\"bg-white shadow-lg border-l-4 border-blue-600 rounded-2xl p-8\">\n <h2 class=\"text-2xl font-bold text-gray-900 mb-6\">\n <span class=\"text-blue-600\">\u258c<\/span> My Strategy\n <\/h2>\n <ul class=\"space-y-4 text-gray-700 text-base leading-relaxed\">\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I created Facebook campaigns from scratch.<\/span>\n <\/li>\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I tested multiple cold audiences and interests.<\/span>\n <\/li>\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I used retargeting and lookalike audiences for warm traffic.<\/span>\n <\/li>\n <li class=\"flex items-start gap-3\">\n <span class=\"text-blue-500 mt-1\">\u25cf<\/span>\n <span>I tracked all leads and matched them to real bookings and revenue.<\/span>\n <\/li>\n <\/ul>\n <\/div>\n\n <div class=\"bg-white shadow-lg border-l-4 border-blue-600 rounded-2xl p-8\">\n <h2 class=\"text-2xl font-bold text-gray-900 mb-6\">\n <span class=\"text-blue-600\">\u258c<\/span> 4-step funnel I used\n <\/h2>\n <ol class=\"space-y-4 text-gray-700 text-base leading-relaxed list-decimal list-inside\">\n <li><strong>Attracted cold traffic<\/strong> with offers.<\/li>\n <li><strong>Drove visits<\/strong> to landing pages with a bonus.<\/li>\n <li><strong>Retargeted visitors<\/strong> with message campaigns.<\/li>\n <li><strong>Closed sales<\/strong> and analyzed real ROAS.<\/li>\n <\/ol>\n <\/div>\n\n <\/div>\n <\/section>\n\n <section class=\"bg-white py-16 px-4\" id=\"resultados\">\n <div class=\"max-w-6xl mx-auto\">\n <h2 class=\"text-3xl font-bold mb-8 text-center\">Campaign Results<\/h2>\n <div class=\"overflow-x-auto\">\n <table class=\"w-full text-left border-collapse\">\n <thead>\n <tr class=\"bg-gray-100\">\n <th class=\"px-6 py-4 font-medium\">Campaign<\/th>\n <th class=\"px-6 py-4 font-medium\">Ad Spend<\/th>\n <th class=\"px-6 py-4 font-medium\">Revenue<\/th>\n <th class=\"px-6 py-4 font-medium\">Leads<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr class=\"border-b\">\n <td class=\"px-6 py-4\">Cold Traffic<\/td>\n <td class=\"px-6 py-4\">\u20ac137.97<\/td>\n <td class=\"px-6 py-4\">\u2013<\/td>\n <td class=\"px-6 py-4\">6<\/td>\n <\/tr>\n <tr class=\"border-b\">\n <td class=\"px-6 py-4\">Retargeting<\/td>\n <td class=\"px-6 py-4\">\u20ac11.02<\/td>\n <td class=\"px-6 py-4\">\u20ac8,076<\/td>\n <td class=\"px-6 py-4\">3 sales<\/td>\n <\/tr>\n <tr>\n <td class=\"px-6 py-4 font-semibold\">Total<\/td>\n <td class=\"px-6 py-4 font-semibold\">\u20ac148.99<\/td>\n <td class=\"px-6 py-4 font-semibold\">\u20ac8,076<\/td>\n <td class=\"px-6 py-4 font-semibold\">6 leads \/ 3 sales<\/td>\n <\/tr>\n <\/tbody>\n <\/table>\n <\/div>\n <\/div>\n <\/section>\n\n <section class=\"relative bg-primary-600 text-white py-20 px-4\" id=\"cta\">\n <div class=\"max-w-4xl mx-auto text-center\">\n <h2 class=\"text-4xl font-extrabold mb-6\">Want similar results?<\/h2>\n <p class=\"text-lg mb-10\">\n Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business.\n <\/p>\n <a href=\"https:\/\/miguelseo.com\/en\/contact\/\" class=\"inline-block bg-white text-primary-600 font-semibold px-10 py-4 rounded-full shadow-lg transition-transform hover:scale-105\">Book a Call<\/a>\n <\/div>\n <\/section>\n\n <script>\n tailwind.config = {\n theme: {\n extend: {\n colors: {\n primary: {\n 400: '#3790ff',\n 500: '#1e6fff',\n 600: '#0057e2'\n }\n }\n }\n }\n };\n <\/script>\n <\/body>\n<\/html>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Case Study \u2013 L\u00ednea Dental I achieved 1355% ROAS with just \u20ac150 in Meta Ads Case Study: L\u00ednea Dental I want results like this 1355% Total ROAS \u20ac8,076 Revenue generated \u20ac148.99 Ad spend 57.14% Lead-to-sale conversion rate THE COMPANY L\u00ednea Dental is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention. With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week. THE CHALLENGE Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget. There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch. THE SOLUTION I designed and executed a cold and warm traffic strategy using Facebook Ads, including: Three cold traffic audiences based on demographics and interests. One warm traffic retargeting audience (visitors and lookalikes). Tracking Pixel setup and campaign conversion objective. Funnel design: landing page with irresistible offer and quick-action bonus. With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend. \u258c My Strategy \u25cf I created Facebook campaigns from scratch. \u25cf I tested multiple cold audiences and interests. \u25cf I used retargeting and lookalike audiences for warm traffic. \u25cf I tracked all leads and matched them to real bookings and revenue. \u258c 4-step funnel I used Attracted cold traffic with offers. Drove visits to landing pages with a bonus. Retargeted visitors with message campaigns. Closed sales and analyzed real ROAS. Campaign Results Campaign Ad Spend Revenue Leads Cold Traffic \u20ac137.97 \u2013 6 Retargeting \u20ac11.02 \u20ac8,076 3 sales Total \u20ac148.99 \u20ac8,076 6 leads \/ 3 sales Want similar results? Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business. Book a Call<\/p>\n","protected":false},"author":1,"featured_media":689,"parent":614,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-684","page","type-page","status-publish","has-post-thumbnail"],"yoast_head":"\n<title>\u25b7 Linea Dental Success Story - MiguelSEO<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7 Linea Dental Success Story - MiguelSEO\" \/>\n<meta property=\"og:description\" content=\"Case Study \u2013 L\u00ednea Dental I achieved 1355% ROAS with just \u20ac150 in Meta Ads Case Study: L\u00ednea Dental I want results like this 1355% Total ROAS \u20ac8,076 Revenue generated \u20ac148.99 Ad spend 57.14% Lead-to-sale conversion rate THE COMPANY L\u00ednea Dental is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention. With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week. THE CHALLENGE Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget. There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch. THE SOLUTION I designed and executed a cold and warm traffic strategy using Facebook Ads, including: Three cold traffic audiences based on demographics and interests. One warm traffic retargeting audience (visitors and lookalikes). Tracking Pixel setup and campaign conversion objective. Funnel design: landing page with irresistible offer and quick-action bonus. With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend. \u258c My Strategy \u25cf I created Facebook campaigns from scratch. \u25cf I tested multiple cold audiences and interests. \u25cf I used retargeting and lookalike audiences for warm traffic. \u25cf I tracked all leads and matched them to real bookings and revenue. \u258c 4-step funnel I used Attracted cold traffic with offers. Drove visits to landing pages with a bonus. Retargeted visitors with message campaigns. Closed sales and analyzed real ROAS. Campaign Results Campaign Ad Spend Revenue Leads Cold Traffic \u20ac137.97 \u2013 6 Retargeting \u20ac11.02 \u20ac8,076 3 sales Total \u20ac148.99 \u20ac8,076 6 leads \/ 3 sales Want similar results? Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business. Book a Call\" \/>\n<meta property=\"og:url\" content=\"https:\/\/miguelseo.com\/en\/case-studies\/case-study-linea-dental\/\" \/>\n<meta property=\"og:site_name\" content=\"MiguelSEO\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-28T08:06:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/miguelseo.com\/wp-content\/uploads\/2025\/06\/Success-story-Linea-Dental.png\" \/>\n\t<meta property=\"og:image:width\" content=\"906\" \/>\n\t<meta property=\"og:image:height\" content=\"796\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/\",\"url\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/\",\"name\":\"\u25b7 Linea Dental Success Story - MiguelSEO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/miguelseo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/miguelseo.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Success-story-Linea-Dental.png\",\"datePublished\":\"2025-06-28T08:04:02+00:00\",\"dateModified\":\"2025-06-28T08:06:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/#primaryimage\",\"url\":\"https:\\\/\\\/miguelseo.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Success-story-Linea-Dental.png\",\"contentUrl\":\"https:\\\/\\\/miguelseo.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Success-story-Linea-Dental.png\",\"width\":906,\"height\":796},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/case-study-linea-dental\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/miguelseo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Studies\",\"item\":\"https:\\\/\\\/miguelseo.com\\\/case-studies\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"L\u00ednea Dental\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/miguelseo.com\\\/#website\",\"url\":\"https:\\\/\\\/miguelseo.com\\\/\",\"name\":\"MiguelSEO\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/miguelseo.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/miguelseo.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/miguelseo.com\\\/#organization\",\"name\":\"MiguelSEO\",\"url\":\"https:\\\/\\\/miguelseo.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/miguelseo.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/miguelseo.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Logo-Miguel-SEO-e1748006875511.jpeg\",\"contentUrl\":\"https:\\\/\\\/miguelseo.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Logo-Miguel-SEO-e1748006875511.jpeg\",\"width\":1010,\"height\":240,\"caption\":\"MiguelSEO\"},\"image\":{\"@id\":\"https:\\\/\\\/miguelseo.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n","yoast_head_json":{"title":"\u25b7 Linea Dental Success Story - MiguelSEO","robots":{"index":"noindex","follow":"nofollow"},"og_locale":"en_US","og_type":"article","og_title":"\u25b7 Linea Dental Success Story - MiguelSEO","og_description":"Case Study \u2013 L\u00ednea Dental I achieved 1355% ROAS with just \u20ac150 in Meta Ads Case Study: L\u00ednea Dental I want results like this 1355% Total ROAS \u20ac8,076 Revenue generated \u20ac148.99 Ad spend 57.14% Lead-to-sale conversion rate THE COMPANY L\u00ednea Dental is a dental clinic with locations in Ciudad Real and Miguelturra (Spain), offering advanced treatments like Invisalign\u00ae. Their goal was to attract new local patients through online campaigns while maintaining high-quality service and personalized attention. With strong branding and an appealing offer, the campaign was focused on generating high-intent leads during Black Friday week. THE CHALLENGE Reach new potential customers in the Ciudad Real area who didn\u2019t know the clinic, promote Invisalign with an irresistible offer, and generate real leads within just one week of Black Friday ads \u2014 during a highly competitive period and with a limited budget. There was no previous paid media strategy, so all assets, funnel, audiences, and campaigns had to be created from scratch. THE SOLUTION I designed and executed a cold and warm traffic strategy using Facebook Ads, including: Three cold traffic audiences based on demographics and interests. One warm traffic retargeting audience (visitors and lookalikes). Tracking Pixel setup and campaign conversion objective. Funnel design: landing page with irresistible offer and quick-action bonus. With just one week of ads, we closed 3 sales worth \u20ac8,076 from only 6\u20137 leads, achieving a 1355% return on ad spend. \u258c My Strategy \u25cf I created Facebook campaigns from scratch. \u25cf I tested multiple cold audiences and interests. \u25cf I used retargeting and lookalike audiences for warm traffic. \u25cf I tracked all leads and matched them to real bookings and revenue. \u258c 4-step funnel I used Attracted cold traffic with offers. Drove visits to landing pages with a bonus. Retargeted visitors with message campaigns. Closed sales and analyzed real ROAS. Campaign Results Campaign Ad Spend Revenue Leads Cold Traffic \u20ac137.97 \u2013 6 Retargeting \u20ac11.02 \u20ac8,076 3 sales Total \u20ac148.99 \u20ac8,076 6 leads \/ 3 sales Want similar results? Book a call and I\u2019ll show you how we can replicate (or beat) these results for your business. 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